According to Nielsen’s Three Screens Report, a company that measures TV in the U.S., TV viewing is at the highest level ever. The average person in the U.S. watches 142 hours of TV in a month, a 4.1 percent increase. While watching video on the Internet or on mobile devices is still a relatively new phenomenon, the average person watched video on the Internet 2 hours and 31 minutes a month and on mobile phones 3 hours and 347 minutes. Nielsen declared that Americans keep finding more time to spend with the three screens. Of course “Vijftv”, a television company in Belgium, hopes that the American viewing habits will come to their region. That will certainly lead to fabulous viewing figures.
Annelies Van Liefferinge
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